Department of Biology Teaching and Scholarship Seminar Series

Thursday 5 July 2018, 11.00 AM

Professor Paul Wakeling
Department of Education (Head)
University of York

Survey Design in Higher Education

This talk will provide an overview of important considerations for those planning to undertake a social survey, with special emphasis on surveys of HE students. Among other things, this will include whether a survey is the best instrument for the research question at hand; sampling; question design; mode of administration; incentives; response rates and bias; reliability and validity. The aim will be to draw on survey methodology research, example surveys and first-hand practical experience.

Location: M052

Host: Setareh Chong

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